It can be a confusing world out there.

Audiences are not what they used to be. There is more choice, more fragmentation and pretty much more of everything than ever before. Traditional ways of thinking are being challenged. New platforms and technologies are emerging and merging, and buckets of data are being produced. How do you go beyond the data to something you can actually use? How do you make sense of it all? Well, we can help.

We offer strategic insights, customizable products, market perspectives and our personal commitment to help you make sense of your Canadian radio and television audiences.

 
radio

Radio Broadcasters

How do you know when to act on ratings data? When is it 'real' movement?

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tv

Television Broadcasters

Who's watching your latest hits? How can you target and track audiences to find out their must-see TV?

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media

Media Agencies

How do you add value and offer more than a volume buy? How can you work more efficiently?

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tv

Market Researchers

What is capturing your audience's attention? How are certain messages affecting their behavior?

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